GoldieBlox, Rube Goldberg, & Beastie Boys “Princess Machine” (a concert for little girls)

GoldieBlox, a toy company was out to show the world that girls deserve more choices than dolls and princesses. They believe that femininity is strong and girls will build the future — literally.

GoldieBlox founder, Debbie Sterling, is a Stanford engineer who decided last year that girls need more choices than the pink aisle has to offer. She developed GoldieBlox, an interactive book series + construction set starring Goldie, the kid inventor who loves to build.

This year, GoldieBlox wondered what they could do to showcase the amazing inventive power that girls have. They recruited three young girls and that guy who made OK Go’s famous Rube Goldberg machine to turn an average home into a massive, magical contraption to help with this project.

 

About The Author

LBA Group, Inc. has 50 years of experience in providing RF asset solutions and risk management for industrial and telecommunications infrastructure assets. The group is comprised of LBA Technology, a leading manufacturer and integrator of radio frequency systems, lightning protection and EMC equipment for broadcast, industrial and government users worldwide; the professional consultancy Lawrence Behr Associates and LBA University, providing on-site and online professional training. The companies are based in Greenville, N.C., USA.

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